Sell better on Back Market with the right feed manager

Do you want to increase your sales on the Back Market marketplace?

Reference in resale of the conditioned , alternative consumption in electronics, high tech and household appliances, Back Market allows to professionals to sell durable devices, refurbished by experts .

Before discussing the specifics of the new Back Market marketplace , here are some tips from professionals to understand how Back Market works.

Stock and inventory Back Market

Successful Marketplace sales on Back Market begins with a good knowledge of the states available on Back Market.

Tips for selling better on Back Market: Required fields

As with all marketplaces, there is specific information to provide, especially for professional sales of refurbished products. At Back Market, this goes through:

Add the warranty to your inventory : in months, minimum 6 months for Back Market;
Customize your seller comment : information on the details of your offer, eg: “supplied without controller”;

Note: Back Market mainly manages its product catalog on the basis of Back MarketIDs, rather than EANs (barcodes). You can retrieve this information from Back Market support.

Sellermania allows you to fill in this mandatory information for publication on Back Market:

The guarantee of the article
The seller comment

We also integrate the Back Market ID in Sellermania so that your offer is published on the correct product page.

Check out some of the other features.

Advice for selling on Back Market: Win the buy box

Unlike other marketplaces, to sell on Back Market, your offer must have the “ buy box “.

On each product sheet, only the offer with the “buy box” is visible to the buyer .

From the Back Market back office , you can manually modify your price according to the recommendation of the “buy box” system, within the limit of once per hour (restriction imposed by the marketplace).

Exclusive: Market First to obtain the Back Market Buy Box

Our platform is the only one with a pricing strategy to obtain the “buy box” on Back Market. Once configured, the Market First pricing will automatically recalculate your prices to allow you to obtain the “ buy box », And this for all the inventory.

Tip for selling better on Back Market: Synchronize your inventory

When a professional sells refurbished products, the competition is fierce, and you don’t have the time or space to make stock management mistakes.

You need a Management system perfectly integrated with Back Market, in order to manage your activity as closely as possible, from A to Z:

Intelligently manage your stocks : monitoring, automated decrement
Adjust your selling prices automatically
Automate management of your orders
Speed up updates to Back Market

Sellermania provides the tool to ensure the level required by Back Market

For example, when an order is placed on the Back Market marketplace, it goes up in the Sellermania interface, which automatically sends information -1 to the stock, and then down to all your online stocks on the other marketplaces.

If you have an e-commerce site, we can manage your stock and order updates in an integrated way (with Prestashop or Magento modules, or directly via APIs).