It depends on the software you use. The criteria to set the repricing tool can be very different from a repricing platform to the next. If you work on Sellermania’s platform, you can set up a strategy, based on several criteria other than your selling price: the item-condition (new/refurbished), the shipping type of your competitors, shipping country, your competitor’s ratings or number of feedbacks, whether your competitors are professional sellers or not, the logistics they use, their sales numbers, the product category, …

Diverse variables enable you to finetune an accurate and smart strategy, which does not only take your selling price into consideration, but also appropriate qualitative criteria, in order to drive up the price when possible, without compromising your margins.